Friday, February 13, 2009

Philly Beer Week - Whoops!

I recently came across this MSNBC article on Philly Beer Week. The weeklong fest is actually ten days as it runs from March 6th until March 15th.

The article points out that the original passes for the week long event look pretty snazzy, except for the fact that the skyline of New York City appears in the background rather than say, you know, Philly? The organizers of the event have quickly adjusted to the mistake and are printing up new passes. I say forget the mistake, this is a great PR move. When was the last time you saw anything about craft beer on MSNBC?

For more information on Philly Craft Beer Week, you can check out the official site here.

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